Strategy:
The Who, What and Why:
Where
science
meets
the
art
of
understanding
and
interpreting
the
political
battlefield
before
action.
Building
a
solid
foundation
and
achieving
smarter
and
more
precise
objectives,
better
logistics,
and
more importantly -
it saves the campaign money.
Strategy
starts
with
sophisticated
Polling,
Research
and
Election
Targeting,
ensuring
wiser
and
more
prudent campaign decisions.
No matter how good the direct mail looks, if it’s not
the appropriate message, targeted to the right voters,
then it’s not relevant and resonating, wasting
valuable campaign resources.
Gallowglass Group
(201) 952-4752 info @ gallowglassgroup.com
Comprehensive Political Consulting
IT’S THE MESSAGE, NOT THE MEDIUM
Gallowglass Group’s innovative CRAFT strategy
(Comprehensive Research, Analysis, Forecasting, and Targeting)